In this exclusive webcast, zu social media experts Ryan Lejbak and Trevor Turnbull will explore how strategic use of social media tools can help you monitor and engage your audience. They will take you across the key social media platforms, providing tips and tools you can use to develop a successful strategy. In addition, this webcast will provide current examples of how companies are integrating social media tools into their online marketing strategy.

This webcast will:

• Define social media
• Identify how to integrate social media into online strategies
• Demonstrate practical examples of how businesses are utilizing social media to enhance communications
• Explain the 3 key components of a successful social media strategy
• Reveal where your customers, investors and stakeholders are 'hanging out'
• Explore the use of RSS feeds, blogs, twitter, facebook, flickr and other social media applications

This webcast will provide you with social media tools you can apply immediately to enhance your communications strategy. A must for beginners in any industry!