Reacting to a phish
filed inNews
Late last night thousands of twitter accounts were hacked. The @zutweets account was one of them. What happened was the hacker used a phishing technique to send direct messages to a number of @zutweets followers.
Domino’s sucked. And did something about it.
filed inBusiness
I find it hard to really like things. Especially being in this industry of critics. It’s hard to get excited over new brands or campaigns because we’re always trying to reverse-engineer the process and creative.
The future is ebooks but print owns the present
filed inTechnology
A trip to the bookstore is my nirvana—the cover art, the smell of the paper, the shrink wrap, the ability to sit and browse through whatever part of the book you want before buying.
Magazine features zu on the move
filed inNews
Sask Business magazine caught zu in moving mode in its most recent issue. Featuring everything from the eco-friendliness of the newly renovated building, to the business philosophy that has led to rapid growth, the article looks at where zu has come from and where it is heading next.
Social Media Press Releases – tool or trend?
filed inBusiness
Recently at zu, we dialed our marketing efforts into the 2.0 frequency of social media press releases [SMPR]. Our good friends at Marketwire provided us with an opportunity to test drive their latest Social Media 2.0 Press Release model.
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