A Night at the IR Awards Gala
filed inEvents, News & Events
On February 2, Jordy Burrows and I headed to Toronto, ON, for the IR Magazine Canada Awards 2011 Gala. We attend this event annually to support our clients, and we are always delighted when some of them win, including PotashCorp scooping Best IR Website.
Does your IR website give good foundation?
filed inInvestor Relations
Imagine a person considering an investment in your publicly traded company. For whatever reason s/he found their way to your website – he may be a little impatient after trying to evaluate another company in your sector, but he’s here. And, like on the other site, he’s probably interested in the exact nature of your business, financial performance, contribution of business units, competitive advantages, strategy, goals, and industry outlook. I’m thinking of these topics as “foundation” elements; these are essential starting points any potential investor must understand.
Can your corporate vision survive XBRL?
filed inInvestor Relations
When XBRL allows your company to be compared side-by-side with its peers in a generic GAAP-compliant view, such as those provided conveniently by I-Metrix, then what is the next step in the analysis? What’s missing?
Your IR website is a new food
filed inInvestor Relations
Been thinking a lot about Experience lately. This following the excellent MX conference organized by Adaptive Path, experts in the field and acquaintances of ours.
The unmistakable importance of process
filed inBusiness
"I’ll never do that again!", says the young college student, waking up with a hangover after a night of extracurricular activities. At zu, as we undertake a continuous stream of website projects and reengineerings, we rely on a multi-step process for project development that ensures success and team friendship at the completion.


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