Michelle Spezowka
Marketing Manager
zu LIVE Webcast Social media boot camp: basic training for beginners
filed inEvents
The value of a brand is calculated by how well people can identify, remember and discuss it. Brands are conversations and these conversations happen online. Join us for an exclusive LIVE Webcast: Wednesday July 22 12:00pm PT 1:00pm MT 2:00pm CT 3:00pm ET
Social Media Press Releases – tool or trend?
filed inBusiness
Recently at zu, we dialed our marketing efforts into the 2.0 frequency of social media press releases [SMPR]. Our good friends at Marketwire provided us with an opportunity to test drive their latest Social Media 2.0 Press Release model.
TransCanada pays tribute to employees, environment and business issues
filed inNews
The 2008 TransCanada Corporate Responsibility Report [CR], released earlier in June, demonstrates commitment to its corporate citizens, environmental and business issues. Published online since 2005, TransCanada has consistently been engaged in promoting positive community, environmental and employee values.
zu launches social site StampsConnect for CFL team Calgary Stampeders
filed inNews
zu develops new social media fan ‘supersite’ for the CFL’s Calgary Stampeders. Launched this week in preparation for the Stampeders 09 season-opener, StampsConnect is the first website of its kind in the CFL. StampsConnect aggregates content from the most popular social media websites and gives fans the ability to join the conversation and contribute to the growth of the site.
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