Teck’s New IR Site
filed inNews, News & Events, Other
Diversity, responsibility and accountability. These were the key messages that Canada’s largest diversified mining company wanted to get across to its primary audiences. Teck has a renewed web presence and new face with the January 2011 launch of its re-designed website, www.teck.com. zu worked closely with Teck’s in-house web team and Investor Relations department to [...]
The myth of creativity
filed inCreative
Most people define “creativity” as something along the lines of “originality” and “thinking differently”. But this common perception of creativity as divergent thinking, or generating a lot of unique ideas, is missing half the equation. If all that creativity required was a lot of new ideas, boardrooms might actually be considered a breeding ground for creativity, instead of where it goes to die.
Your text is too small
filed inTechnology
As technology changes, design changes to adapt. Consider screen resolutions over time. In the past decade, designs have moved from accommodating 640 x 480 (still over 10% of users in 2000) to 800 x 600, and now to at least 1024 x 768 pixels (with around 75% of users having higher resolutions).
SIAST Careers: A case study in web strategy
filed inBusiness
A better online experience was the prerogative for SIAST’s career redesign. This stemmed from an off-line mandate to increase job applications and awareness of career opportunities. As an educational institute, the focus of their web audience is, appropriately, students and prospective students. In order to properly target a career-seeking audience, we recommended a site separate from the main, student-focused site.
Points on usability: eliminate pagination
filed inCreative
Is pagination good usability? Obviously it depends on the use, but from a user experience view it’s generally not good usability. So why is it so common?


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