Quality is not Job One

As Hugh MacLeod’s cartoon eloquently states, “being totally frickin’ amazing is Job One”. What does it mean to be totally frickin’ amazing? For me, it’s a unique blend of expertise, consistency, and intangible magic, all driven by passion to do what one loves to do.

Every few weeks I find myself making the trek to different corners of the city: north for K&M Sewing, east for the Centre Mall SportChek, and south for Salon Twist. I’ll even tolerate downtown parking for The Cupcake Conspiracy.

Why? Because of the amazing experiences the experts at these businesses consistently deliver. I trust these experts because of what they do, what they know and how they understand that customer service is more than just fulfilling a need. They get what it means to be totally frickin’ amazing.

• Kim at K&M Sewing measures both leg lengths each time and delivers perfect euro jean hems – always with a huge grin on her face.
• Kris at SportChek patiently spends 2+ hours discussing running shoe arch, size and even colour, all to ensure my satisfaction each time I wear the chosen pair.
• Melissa, owner of Salon Twist, uses her UK training and sunny persona to craft precision cuts and ensure a pampered, relaxing escape.
• Christin, co-owner of The Cupcake Conspiracy , sells delectable treats within a lush décor. Her cheerfulness and mouth-watering cupcake goodness create an amazing indulgence that keeps me coming back for more.

Driven by a love for what they do, Kim, Kris, Christin and Melissa combine their expertise, consistent service delivery, and unique selves to craft an intangible magic that makes each interaction amazing.

At zu, we strive to not only deliver this same level of service to our clients but to also extend that experience to an interactive presence. We help businesses create amazing online experiences for their customers and that deliverable begins with our own customer interaction.

We want to give our clients the entire ‘zu’ difference, and to wow them each and every time with our expertise, consistency and passion for the interactive world. This helps build trust in what we do and in what we deliver. It’s all part of the magic that happens at 303 Pacific – we strive to achieve Job One so we can help you be totally frickin’ amazing.