StampsConnect takes IMA in Sports

For the third time this year, a zu client has won an Interactive Media Award. Woot woot! StampsConnect recently won the 2009 IMA Outstanding Achievement award in the category of Sports. Shout out to the Stamps on their progressive approach to fan engagement.

StampsConnect is a unique social media aggregator site that uses familiar platforms such as Facebook, Twitter, YouTube and Flickr. The Calgary Stampeders have successfully enhanced fan engagement by permitting their audience to participate and contribute to the content. Connect is a real-time aggregator of fan-generated photos, comments, blogs and videos that allows them to interact and share with others around the world.

The 2009 Grey Cup Festival also adopted the Connect concept to build anticipation and engagement around their event with Grey Cup Festival Connect. The potential for Connect sites spreads beyond sports, with opportunity for political parties, artists, actors, musicians and many others to enhance stakeholder engagement.

The Interactive Media Awards™ recognize the highest standards of excellence in website design and development, and honour individuals and organizations for their outstanding achievement. The Outstanding Achievement award is the second highest honour bestowed by the IMA and is an extremely challenging award to win.

twitpitch: StampsConnect takes IMA outstanding achievement award in sports for social media site. #calstampeders http://twurl.nl/ihc88p