CIRI: covered by social media

I am sitting at the zu.com booth on the exhibitor’s floor at the Canadian Investor Relations Institute Annual Conference (CIRI). The official conference begins in a few hours, but unofficial events like the CIRI Board Meeting and some of the recreation activities, such as the golf tournament, are already in full swing.

zu.com just got back from NIRI, which is the US equivalent of the CIRI conference. At NIRI, zu.com expanded on what we started at last year’s CIRI conference by using social media, such as blogs, YouTube, Twitter and flickr to capture what was happening at NIRI. Dominic Jones, from IR Web Report helped bring the entire NIRI community together by setting up a FriendFeed NIRI room.

Judging by the feedback zu has received from delegates, vendors, the media and social media experts, the social media coverage of NIRI was a huge success. Here are some of the reports that talked about what was happening via social media at NIRI:
IR Magazine: NIRI conference turns sober and lively
IR Web Report: NIRI Conference goes 2.0
IR Web Report: Who to visit at NIRI’s vendor showcase
IR Web Report: Robert Williams from Dell talks blogs

IR Web Report has set up a FriendFeed room for CIRI which zu will be participating in with other 2.0-savvy companies, including Q4 Web Systems. FriendFeed is an aggregator which will pull in all photos, videos, blogs, and news from the CIRI08 conference. FriendFeed also allows people to join the conversation by posting comments and starting discussion topics. It is easy to join, so we encourage you to try it.

At the zu.com exhibitor booth, we will be discussing our IR web development services. At the same time, we will answer any questions about social media and it’s role in Investor Relations. If you would like, we will sit down with you and set you up with a few fun social media tools that will make your CIRI conference a lot less work and your work-life much more efficient. Plus, you will be smarter than your computer-smart kids! Stop by and say hi.